We live in the age of hyper-information, immersed in a constant flow of content. Our consumption of the infinite resources available online is driven by algorithms, finite sequences of instructions that circumscribe the scope of the decidable within the confines of logic, in an essentially illogical world. But if this interpretation implies the existence of an architecture of knowledge, it is instead unpredictability, the refusal of imitation and expectations that define the human being: this collection wants to open a dialogue, to compare these two perspectives.
The sequence of simultaneous realities is a tribute to individuality, in which each look is a unique reflection of its present. Prada celebrates plurality by making elements belonging to different eras coexist: these elements defy any chronological theory and generate impossible contradictions and divergences. The idea of the superhero is an expression of the centrality of the individual, of his will and of the transformative power of creativity. Everything changes.
From infinite choices comes infinite opportunities. A possibility becomes an expression of free will, the unexpected is possible only thanks to human intervention, inventiveness and the ability to choose, which are impossible to replicate: Prada’s explorations reveal a multifaceted and multifaceted present, a true celebration of people.
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